Privacy policy

Sundero operates this store and website, including all information, content, features, tools, products, and services, in order to provide you, the customer, with a proper shopping experience (the "Services"). Sundero is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal data when you visit, use, make a purchase, or conduct any other transaction through the Services, or when you communicate with us. In the event of a conflict between our Terms and Conditions of Service and this Privacy Policy, the Privacy Policy shall prevail with respect to the collection, processing, and disclosure of your personal data.

Please read this Privacy Policy carefully. By accessing and using the Services, you confirm that you have read this Privacy Policy and understood everything described regarding the collection, use, and disclosure of your information.

Personal Data We Collect or Process

When we use the term "personal data," we refer to information that identifies or is reasonably linked to you or another individual. Personal data does not include information that has been anonymized or rendered anonymous in a way that it can no longer identify you or be linked to you. We may collect or process the following categories of personal data, including inferences drawn from such personal data, based on your interaction with the Services, where you live, and as permitted or required by applicable laws:

  • Contact Information: including name, address, billing address, shipping address, phone number, and email address.

  • Financial Data: including credit card, debit card, and financial account numbers, card payment data, financial account details, transaction details, method of payment, payment confirmation, and other payment details.

  • Account Data: including username, password, security questions, preferences, and settings.

  • Transaction Data: including items you view, add to your cart, add to your wishlist, or that you purchase, return, exchange, or delete, as well as past transactions.

  • Communications with Us: including information you include in your communications with us, such as when you submit a dispute to customer support.

  • Device Information: including details about your device, browser, or connection network, IP address, and other unique identifiers.

  • Usage Information: including information regarding your interaction with the Services, as well as how and when you interact with or browse the Services.

Sources of Personal Data

We may collect personal data from the following sources:

  • Directly from you: including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal data;

  • Automatically through the Services: including via your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies;

  • From our service providers: including when we engage them to implement a specific technology and when they collect or process your personal data on your behalf;

  • From our partners or third parties.

How We Use Your Personal Data

Depending on how you interact with us or which Services you use, we may collect your personal data for the following purposes:

  • Providing, Personalizing, and Improving the Services: We use your personal data to provide you with the Services, as well as to enforce our contract with you; process your payments; fulfill your orders; remember your preferences and items of interest; send you account-related notifications; process purchases, returns, exchanges, or other transactions; create, maintain, and manage your account; arrange shipping; facilitate returns and exchanges; enable you to post reviews; and to create a personalized shopping experience, such as offering product recommendations linked to your purchases. This may include using your personal data to personalize and improve the Services.

  • Marketing and Advertising: We use your personal data for marketing and advertising purposes, such as sending you marketing, advertising, and promotional communications via email, text message, or postal mail, and showing you online ads for products and services within our Services or on other websites, including based on items you previously purchased or added to your cart and other activities within the Services.

  • Security and Fraud Prevention: We use your personal data to authenticate your account; provide a secure payment and shopping experience; detect, investigate, or take action against any fraudulent, illegal, unsafe, or harmful activities; and protect public safety and our services. By choosing to use the Services and register an account, you assume the responsibility of protecting your credentials. We advise you not to share your username, password, or other login details with anyone.

  • Communications with You: We use your personal data to provide you with customer support; provide answers; offer efficient services; and maintain our business relationship with you.

  • Legal Grounds: We use your personal data in compliance with applicable laws or in response to valid legal processes, including requests from authorities or government agencies; to investigate or participate in testimonies, potential or ongoing lawsuits, or other legal proceedings; and to enforce or investigate potential violations of our terms or policies.

How We Disclose Personal Data

In certain circumstances, we may disclose your personal data to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

  • With Shopify, vendors, and other third parties who perform services on our behalf (e.g., IT management, payment processing, data analysis, customer support, data storage, fulfillment, and shipping).

  • With commercial and marketing partners to provide you with services and marketing advertisements. For example, we use Shopify to deliver personalized ads with third-party services based on your online activity across different merchants and websites. Our business and marketing partners will use your data in accordance with their own privacy policies. Depending on where you reside, you may have the right to request that we do not share your data to show you personalized and marketing ads based on your online activity across different merchants and websites.

  • When you ask or authorize us to disclose certain information to third parties, such as to ship your products, or when you use social media widgets or login integrations.

  • With our affiliates or within our corporate group.

  • In connection with a business transaction such as a merger or bankruptcy; in compliance with any legal obligations (including responding to subpoenas, search warrants, and similar requests); to enforce terms and conditions of service or policies; and to protect or defend the Services, our rights, and those of our users or others.

Relationship with Shopify

The Services are powered by Shopify, which collects and processes personal data related to your access and use of the Services to offer and improve the Services for you. In order to offer and improve the Services for you, the data you submit to the Services will be transmitted to and shared with Shopify and third parties who may reside in countries other than your own.

Additionally, to help protect, grow, and improve your business, we use certain advanced Shopify features that incorporate data and information received from you through your interactions with our store, as well as with other merchants and Shopify. To provide these advanced features, Shopify may use personal data collected from your interactions with our store, as well as with other merchants and Shopify itself. In such circumstances, Shopify is responsible for processing your personal data, including responding to your requests to exercise your rights regarding the use of your personal data for such purposes. For more information on how Shopify uses your personal data and the rights you may have, you can consult the Shopify Consumer Privacy Policy. Depending on where you reside, you may exercise certain rights regarding your personal data here: [Shopify Privacy Portal Link].

Third-Party Websites and Links

The Services may feature links to websites or other online platforms operated by third parties. If you open links to sites not affiliated with or controlled by us, you may need to accept their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy and security of such sites, nor for the accuracy, truthfulness, and reliability of the information contained therein.

Information you provide in public or semi-public contexts, including what you share on third-party social platforms, may also be viewed by other users of the Services and/or users of those third-party platforms, without restrictions on their use by us or third parties. Our inclusion of such links does not imply any endorsement of the content on those platforms or of their owners or operators, except as disclosed within the Services.

Children's Data

The Services are not intended for use by minors, and we do not knowingly collect personal data from children under the age of majority in your jurisdiction. If you are a parent or guardian of a minor who has provided us with their personal data, you can contact us using the details provided below to request its deletion. As of the effective date of this Privacy Policy, we are not aware of any "sharing" or "selling" (as those terms are defined under applicable laws) of personal data of individuals under the age of 16.

Security and Data Retention

Please note that no security measure is perfect or impenetrable, and we cannot guarantee "absolute security." Furthermore, data you send to us may not be secure during transmission. We recommend using only secure channels to communicate confidential or sensitive information to us.

The retention period for personal data depends on several factors, such as whether we need that data to maintain your account, provide the Services to you, comply with legal obligations, resolve disputes, or enforce other contracts and policies.

Your Rights and Choices

Depending on where you live, you may enjoy one or more rights regarding your personal data, as listed below. However, these rights are not absolute and may only apply in certain circumstances, and we may refuse your request to the extent permitted by law.

  • Right to Access/Know: You may have the right to request access to your personal data in our possession.

  • Right to Deletion: You may have the right to request the deletion of your personal data in our possession.

  • Right to Correction: You may have the right to request the correction of inaccurate personal data we hold about you.

  • Right to Portability: You may have the right to receive a copy of your personal data in our possession and ask us to transfer it to a third party, under certain circumstances and with certain exceptions.

  • Managing Communication Preferences: We may send you promotional emails, and you can opt out of receiving them at any time by using the unsubscribe option provided in our emails. If you opt out, we may still send you non-promotional emails, such as those related to your account or orders you have placed.

If you reside in the United Kingdom or the European Economic Area (EEA), and subject to the restrictions and limits imposed by local laws, you may exercise the following rights in addition to those mentioned above:

  • Objection to Processing and Restriction of Processing: You may have the right to ask us to stop or restrict the processing of your personal data for certain purposes.

  • Withdrawal of Consent: Where your consent is required to process your personal data, you have the right to withdraw it. If you withdraw your consent, it will not affect the lawfulness of the processing based on your consent prior to its withdrawal.

You may exercise any of these rights where indicated in the Services or by contacting us via the contact information provided below. For more information on how Shopify uses your personal data and your potential rights, including those related to data processed by Shopify itself, you can visit https://privacy.shopify.com/en.

You will not face any discrimination for exercising these rights. Before processing your requests, we may need to verify your identity to the extent permitted by applicable laws. In accordance with applicable laws, you may designate an authorized agent to make requests on your behalf to exercise your rights. Before accepting a request from an agent, we will require them to provide proof that they have been authorized by you, and we may ask you to directly verify your identity. We will respond to your request within a reasonable timeframe as provided by applicable laws.

Complaints

If you have complaints about how we process your personal data, please contact us using the details provided below. Depending on where you live, you may have the right to appeal our decision by contacting us through the details below, or to report your complaint to your local data protection authority. For the EEA, you can find a list of responsible data protection supervisory authorities [here].

International Transfers

Please note that we may transfer, store, and process your personal data outside of the country where you reside.

If we transfer your personal data outside of the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms, such as the European Commission's Standard Contractual Clauses, or equivalent contracts issued by the competent authorities in the UK, unless the data transfer is to a country deemed to provide an adequate level of protection.

Changes to this Privacy Policy

We will update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the updated Privacy Policy on the website, change the "Last Updated" date, and issue any notice required by applicable law.

Contact Us

If you have any questions about our privacy practices or this Privacy Policy, or if you wish to exercise any of your rights, please call [Insert Phone Number], or send an email to sunderoclothing@gmail.com.